webtexttool blog

No matter how much you know about SEO, webtexttool will make sure you create search engine optimized webcontent! Thats why we write our blog and show you the latest SEO news, tips & tricks about copywriting, SEO tools and creating webcontent.

7 tips for effective content design

Content design allows you to showcase your website content in a simpler, clearer, and quicker way. You can do so by taking user stories as your basis: as (who) I want to (what) so that (why). Recently, we wrote about the origin of and the reason for content design. In...

Meet webtexttool at DMEXCO

On September 12th and 13th webtexttool will be present at the DMEXCO conference in Cologne. We are very excited that we were invited to participate as one of the most innovative startups. It would be great to meet you there! Our booth is in the Startup Village (Hall...

Webtexttool update

We update webtexttool regularly to add new features and improve existing ones. Does a feature in webtexttool looks different from the last time you used it? In our release notes you’ll find a high-level overview of what we’ve done in each update. In this short blog...

How to reach Google’s Position Zero [7-step plan]

You’ve probably noticed that Google’s search results are becoming much more visual. Instead of just a string of text links, you’ll more often get served a lineup of images, videos, cards, and lists. Some of those results are reserved for giants like Wikipedia or...

Evergreen content & SEO: what’s the smart approach?

A page on your site that continues to draw new visitors via Google. That sounds like the ideal solution for your SEO strategy. But creating evergreen content is harder than it seems. What is the smartest approach? And is it worth the effort? In this article, you’ll...

Don’t ignore these SEO trends!

Rank higher on Google. That’s a line we hear all the time. It’s to be expected since everyone wants to boost their Google ranking, especially to help generate higher conversion rates. In this post, you’ll find a handy overview of technical SEO trends. If you use them...

9 dos and don’ts of content marketing

Content marketing has become quite familiar in the land of marketing. Most companies are now using it in one way or another. Publishing a weekly blog or newsletter, for example. But that alone won’t cut it, of course. How do you keep reaching your target audience...

Link Rot is Normal. Here’s How You Stop It

What is Link Rot? Link rot refers to the process, often natural, by which working links on a web page point to resources — generally pages, but also things like images or even entire servers — that eventually become unavailable. Basically, it’s when working links...

How to factor voice search into your SEO?

In the past few years, the number of voice search queries has grown to be over 20 percent of all Google searches. In future years, that percentage will surely increase as people speak rather than type their searches. How can you optimize your website’s SEO...

Reasons to improve the readability of your SEO content

No one likes to read incomprehensible prose (or rather, almost no one does), but oversimplified baby talk is also annoying. In short, you want to write readable content that aligns with the wishes of your target audience. In this blog post, I’ll dig a little deeper...

New user interface for webtexttool

Recently we’ve launched a brand new interface of webtexttool. We worked very hard on this new interface which gives our users an even better experience of creating content! In the past years we have been adding a lot of functionality to webtexttool. The time came to...

Google Core Algorithm Update released

The Google algorithm changes daily. Most of these are smaller updates, but once in a while there is a bigger update that could bring one or more changes to search results. This month a bigger update was released; a Google Core Algorithm update. This is the...

7 link building tips for 2018

Once upon a time, it was the holy grail for search engine optimization. But due to some questionable practices, attention for link building in SEO-land seems to have dropped over the past few years. In this article, you’ll get a refresher on what link building is and...

How SEO Works for Mobile Apps

Google's mobile-friendly update  affected mobile search in many ways. One is that not only websites but apps show up in SERP results with an install button. This opens the door to more app installs outside app store listings. As there are various ways how your app...

Are content creation bots a threat to content writers?

This article was written by a robot. It took me (the robot) about two milliseconds to do. A source here, a source there, add some artificial intelligence and done. You can also hire me to write articles for your website. Then together we can fool Google...

Checklist for easy to read (web) text

Very few people read a text from A to Z. They scan. And if they don’t find what they’re looking for as quickly as possible, they’ll tune out. As a marketer, writer, or owner of a webshop, it’s in your best interest to write straightforward content that is compelling...

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